The right outdoor signs can help your business stand out from the competition, drive foot traffic and generate sales. They also create brand recognition and familiarity.
The type of sign you choose will depend on a number of factors, including your budget, communication goals, and target audience. The most common materials for outdoor signs include acrylic, brushed aluminum, vinyl, and backlit film.
Channel letters are a type of outdoor sign that can be customized for your business. They can be illuminated to increase visibility and enhance your brand image.
One of the most exciting aspects of this type of signage is the ability to use a variety of colors, textures and designs. These options make it easy for you to create signs that have a unique character and a distinct style.
You can also customize your font to convey a particular message or feeling. This allows your customers to remember your brand and help you meet your sales goals.
Depending on the lighting and mounting, channel letter signs can be front-lit (also known as face-illuminated), back-lit or combination-lit.
The letters are usually made of aluminum or acrylic and can be painted in standard colors, or customized with brand-specific shades or Pantone Matching System. The signs can be flush mounted, raceway mounted or backer mounted.
Dimensional lettering can add a unique and distinctive look to your business. Whether you choose to incorporate them as storefront signage or as an addition to pylon signs, they can boost your branding and target the desired audience.
Custom dimensional letters are made of high-quality materials like acrylic and metal, making them easy to customize with your brand logo and typography. They also offer several lighting options that make them stand out in the dark.
Exterior face-lit dimensional letters shine from the front thanks to LEDs organized behind a translucent face material. They can also be reverse- or halo-lit, which surrounds each letter with light.
They are fabricated in thicknesses up to three inches and can be faced with either acrylic or metal laminates, depending on your budget. They can also be rust-resistant. Corten steel cut letters develop a light layer of rust that provides a unique and attractive option.
Pylon signs are tall, freestanding outdoor signs that are a common choice among businesses. They are used by a variety of businesses including gas stations, restaurants, and hotels.
Most pylon signs are fabricated using aluminum coverings that are welded to a steel frame. This ensures that the sign is able to stand up to the elements and resist oil-canning (the uneven flow of metal on the surface of thin gauge metal products).
These signs are a popular choice for shopping centers, where they feature multiple tenant businesses in a single tower. The most popular, larger businesses are showcased at the top of the tower, while smaller ones are featured farther down the sign.
Custom pylon signs are a versatile and effective way to promote your business or the business of a shopping center or mall. They are also a good way to attract attention and entice customers to stop and purchase products.
Blade signs are a type of outdoor sign that can be used by many different types of businesses. They are a great way to increase visibility and get more incoming foot traffic to your storefront.
They are also a good way to enhance your brand. They can be designed to highlight your business colors, logo, and more.
When a business is located in a crowded area, it is important to make sure that potential customers can easily locate them. One of the best ways to do this is by having custom outdoor signs.
Blade signs are a popular choice for retail and restaurant businesses, since they can help you stand out from the crowd. They are also a great way to enhance your brand and tell potential customers what you specialize in.